Social Influence in the Darknet Market: the Impact of Product Descriptions On Cocaine Sales > 자유게시판

Background: The rise of the darknet market, supported by applied sciences such because the Tor Browser and cryptocurrencies, has created a secure atmosphere during which illicit transactions can happen. However, as a result of lack of government oversight on this hidden on-line domain, darknet markets face vital challenges in upholding social order. Hence, this research explores the social dynamics that promote social order in a darknet market, focusing on the influence of merchandise descriptions on gross sales. In particular, the study examines how textual content contained in product listings can affect sales and contribute to social order.

Method: To conduct this evaluation, we examined 4160 cocaine listings on AlphaBay, which was energetic from December 2014 to July 2017 and is one in all the largest darknet markets in history. Using generalised additive models (GAMs), we assessed the affect of assorted listing description features, including content material and semantic construction, on cocaine gross sales.

Results: The outcomes showed that gross sales elevated by 61.6 % when listings included supply information in their description, compared to offers that didn't. As well as, the standardised sentiment rating (ranging 0,1) of the product description elevated positively, and estimated sales increased by 260.5 %. We also found that worldwide shipping lowered gross sales by 28.Three %. Finally, we discovered that listings stating the product origin increased sales for all continents besides Asia.

Conclusion: The study sheds mild on the traits of product promoting that facilitate social order inside a darknet market. Listings that embody supply particulars in the description scale back uncertainty a few crucial stage of the transaction process whereas utilizing positive language will increase trust. This examine makes both an empirical and a theoretical contribution by demonstrating the influence of ad descriptions on gross sales and the intricate position of social influences in shaping market order.

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